The Benefits of Assertive Communication

October 3, 2009 · Posted in Communication, Women in Business · 1 Comment 
Assertive communication is speaking up appropriately for oneself while considering the needs, wants, and rights of others. The verbal characteristics of assertive communication are clear, direct, and honest statements of feelings and the use of "I" statements. We feel good about ourselves when we communicate assertively, but also, we must feel self-confident and good about ourselves to adopt this style. Often a lack of self-confidence and limiting beliefs around being assertive… Continue reading | 1 Comment

What Does Your Body Language Say About You?

September 20, 2009 · Posted in Self Promotion, Success, Women in Business · 1 Comment 
Did you know that it takes only four minutes to make a first impression and that body language accounts for 55% of that impression; 38% from tone of voice; the remaining 7% from our actual words? In other words, competence is only one factor in career mobility. Those women who are competent AND look and sound like a professional are the ones most likely to be successful. Many of us are… Continue reading | 1 Comment

Re-discover Your Inner Child

September 13, 2009 · Posted in Success, Women in Business, life balance · Comment 
Whenever I hear people talk about re-discovering their inner child, I have noticed more often than not that it's about connecting with the innocence and joy of childhood. Usually the quest to re-discover our inner child is focused on incorporating more playfulness and happiness in our lives. It's a call to "lighten up". And boy, do we most of us need this! I'm a business coach and I help women achieve… Continue reading

Movin’ on Up

September 4, 2009 · Posted in Success, Women in Business, gender diversity, leadership · Comment 
In 1986, an article in The Wall Street Journal by Carol Hymowitz and Timothy Schellhardt first introduced the term Glass Ceiling. The  illustration that accompanied the article showed a woman in a business suit pushing up against a glass barrier. After that article, the term Glass Ceiling caught on quickly as the metaphor for an impenetrable blockade that women face when seeking leadership positions that have previously been occupied by… Continue reading

Give Yourself a Pep Talk

August 9, 2009 · Posted in Success, Women in Business, fear of failure · Comment 
Do you ever wonder how elite athletes like Tiger Woods or Roger Federer stay focused; how they manage to maintain their peak performance? I marvel at their ability to recover after a bad shot or a lost match; their resilience and ability to let go and forget their poor performance and come back with strength and fortitude. How do they accomplish this? Well, almost all professional athletes work with coaches to… Continue reading

Identify Your Web of Influence

June 28, 2009 · Posted in Women in Business, networking · Comment 
Years ago, I went through a training program on customer retention that emphasized the importance of identifying a web of influence within a client account. The web of influence not only included the main contact or champion, but other individuals within the company that could “influence” your success. Having more than one contact is of the utmost importance to maintain stability and ongoing communication to retain the account and hopefully… Continue reading

The Female Advantage

May 17, 2009 · Posted in Success, Women in Business, gender diversity · 5 Comments 
I read a very interesting article recently in The Boston Globe called, "The Female Advantage. A New Reason for Businesses to Promote Women: It's More Profitable". http://www.boston.com/bostonglobe/ideas/articles/2009/05/03/the_female_advantage/ The premise of the article is that companies with more female leadership in place at the Board and executive level are more profitable. From the article, Measured as a percent of revenues, profits at Fortune 500… Continue reading | 5 Comments

8 Tips to Prepare for Your Performance Review

Performance reviews are a great opportunity to highlight your accomplishments and talk about your contribution to the organization. Always be prepared. The worst thing you can do is to walk into a performance review cold. Here are some simple tips  to set the stage for a great review that showcases your talent and value.
  1. Outline your progress over the last year. If you have been journaling about your accomplishments, you have already

How Many Hats Can a Woman Wear in One Day?

March 23, 2009 · Posted in Entrepreneurs, Success, Women in Business, life balance · Comment 
No, this isn't a riddle! We wear so many hats during the course of one day that it's quite remarkable. How do we do it so effortlessly? Have you ever thought about all the different roles you play? There are probably way too many to mention in one blog post, however, since my intention is to give all women a much needed pat on the back and recognition for all… Continue reading

Narrow Your Niche to Attract More Clients

We are all taught in Marketing 101 the importance of defining a niche and clarifying who we consider to be our target audience. I think we all understand this concept intellectually. It makes sense. When people have a clear understanding of what services and products you offer and who will benefit from those products and services, they can easily refer business. Yes, the concept completely makes sense. Now, we are starting… Continue reading | 3 Comments

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Bonnie Marcus, M.Ed., C.E.C.
Founder and Principal
508-696-0038

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