by Bonnie Marcus | Jun 12, 2011 | Books, life lessons, Women in Business
How many of you enjoy making plans? For those of you like myself, who somehow feel more in control if they have a plan, you will appreciate this blog and confession. When circumstances are very uncertain (in fact, when are they really certain?), I am the master of...
by Bonnie Marcus | Aug 8, 2010 | Entrepreneurs, marketing
This week’s guest post is by Jamie Eslinger, a friend, colleague and fantastic marketing coach. Jamie “Sling” Eslinger loves to make consumer brands shine. As the founder of MarketingTiara she also coaches entrepreneurs and marketing mavens to be brilliant. We all...
by Bonnie Marcus | Oct 1, 2008 | Entrepreneurs, Sales techniques, Self Promotion, Women in Business
It’s one thing to sell a product or service for another company, but when it’s YOUR product or service, it is downright scary. In this case, we are especially vulnerable and uneasy putting ourselves in the spotlight because the potential rejection is...
by Bonnie Marcus | Aug 22, 2008 | Entrepreneurs, Sales techniques, Self Promotion, Women in Business
It is a well known fact that many of us, especially women, have reservations about promoting ourselves. We find it extremely awkward to talk about ourselves in a positive manner. When we do make the push to “sell” ourselves, we are so self conscious and...
by Bonnie Marcus | Aug 16, 2008 | Entrepreneurs, Sales techniques
What is the real purpose of networking for business? Traditionally, it has always been about meeting people in order to acquaint them with your business, and hopefully, to solicit their support to build your business, or better yet, to get an immediate referral! The...
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