by Bonnie Marcus | Jan 13, 2009 | Entrepreneurs, Sales techniques, Self Promotion, Success, Women in Business
I am always amazed at how many people are traumatized when it comes to selling. When I looked up “to sell” in the dictionary, I found these definitions. to transfer services to another in exchange for money. (OK. I can live with this one.) to persuade or induce...
by Bonnie Marcus | Nov 9, 2008 | Customer Service, Entrepreneurs, Sales techniques, Women in Business
What does good selling have in common with good customer service? EVERYTHING. Exceptional selling and exceptional customer service require a focus on the customer. Focusing on the customer makes the customer feel important and valued and when they feel important and...
by Bonnie Marcus | Jul 10, 2008 | Entrepreneurs, Sales techniques
One of the most challenging aspects of good selling is staying focused on your client or prospect. As sales professionals, we work hard to prepare for our sales calls and presentations. We memorize the features and benefits of our product and services in hopes of...
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